KIA Malaysia Introduces The All-New KIA Sorento And All-New KIA Sportage To Seduce And Conquer East Malaysia
KUALA LUMPUR August 12, 2016 – Naza Kia Malaysia, the official distributor of KIA vehicles in Malaysia, has introduced the highly sought-after All-New Kia Sorento and All-New Kia Sportage to East Malaysia.
In line with KIA’s brand identity, the All-New Sorento and All-New Sportage’s target market are the go-getters who lead a confident and active lifestyle and thus need a vehicle to match it.
“East Malaysia is a growing market with strong potential. Because of the states’ wide and rugged terrain, East Malaysians are constantly on the lookout for SUVs that can not only handle these types of roads but make the journey comfortable and safe. The All-New Sorento and All-New Sportage fit the bill perfectly,” said Dato’ Samson Anand George, Group Chief Operating Officer, Automotive Group, Naza Corporation Holdings.
“The SUV segment of Malaysia’s market has grown in Sabah and Sarawak this year compared in 2015. Seeing the increasing demand for SUVs in East Malaysia, we made the strategic decision to make this region a platform for our diesel strategy and strengthen our position here,” he added.
Recognised for its excellence worldwide by automotive juries since its international introduction, the All-New Sorento boasts a full mantle of awards such as outstanding product design at the Red Dot Awards, prestigious design award at the iF Design Awards, highest ranked midsize SUV in initial quality by JD Power, Best Family SUV at the Drive Car Of The Year Awards, Best Family SUV at Australia’s Best Cars Awards, Car of the Year at the CarsGuide Car of the Year Awards and International SUV of the Year at Road & Travel Magazine’s International Car of the Year (ICOTY) Awards as well as several other accolades.
Delivering a premium look and feel, the All-New Sorento effortlessly blends style, practicality and technology.
The evolutionary styling changes subtly alter the character of the All-New Sorento, highlighting its sleek and dynamic bodyline profile, thus creating a sophisticated continental appearance and ensuring the All-New Sorento has a bolder on-the-road presence. The face of the All-New Sorento incorporates projector headlamps with LED daytime running lights as well as a huge ‘tiger-nose’ grille, with a distinctive three-dimensional cubic mesh pattern. For the petrol premium variant, 19-inch chrome rims complete its muscular stance, available for the first time in a Kia.
The styling of the All-New Sorento’s cabin follows a ‘modern and wide’ theme, providing the interior with a stable, horizontal layout and appearance. A higher proportion of soft-touch materials and leather creates a modern luxury feel to the cabin and gives the All-New Sorento a genuine premium vehicle ambience.
The All-New Sorento has a number of advanced on-board technologies to improve convenience and further enhance the ownership experience including a 7-inch TFT LCD screen on the supervision cluster, a smart power tailgate, 10-way power assisted driver seat, seat variations for the 7-seater, Smart Parking Assist System, Tyre Pressure Monitoring System (TPMS), electronic parking brake and drive mode select system, allowing the driver to choose from Normal, Eco or Sport. Features differ according to the variants.
The Diesel variant is equipped with an R 2.2 CRDi engine which produces 200 PS and 441.3 Nm of torque and is mated to a six-speed automatic transmission. The Petrol variant is powered by a Theta II 2.4 MPI engine with Dual Continuously Variable Valve Timing (DCVVT) which produces 171 PS and 224.6 Nm of torque and is mated to a six-speed automatic transmission.
The front suspension is fitted with Macpherson Struts to improve ride quality while the rear suspension is fitted with a Multi-Link suspension which incorporates both superior ride and handling stability.
On and off paved roads, the innovative AWD coupling system helps the All-New Sorento maintain the utmost traction on rough, loose or slippery surfaces and helps improve lateral stability in cornering.
Occupants can expect class-leading safety features designed for maximum protection in all variants such as six airbags, vehicle stability management (VSM), electronic stability control (ESC), anti-lock brake system (ABS) and hill-start assist control (HAC) among many others. This high level of safety helped the All-New Sorento achieve five star ratings from Euro NCAP and NHTSA NCAP as well as was selected as IIHS’s Top Safety Pick.
The All-New Sorento comes in Clear White, Aurora Black Pearl and Silky Silver with five-year unlimited mileage warranty. Terms and conditions apply.
Meanwhile, the All-New Sportage offers breathtakingly distinct design, an attractive interior, cutting-edge technology and advanced features.
For the first time, a new ‘GT Line’ specification is available to Sportage customers. Designed and engineered to appeal to those looking for a sportier driving experience from their Sportage, the GT Line specification delivers all the versatility of the Sportage while adding greater visual and dynamic appeal to those customers that desire it.
The All-New Sportage features a bold new look that exudes a sense of sporty and powerful energy from every angle that ultimately creates visual harmony out of the tension between sharp, defined feature lines and smooth surfacing.
The attractive ‘face’ of the All-New Sportage emanates a seductive force thanks to its elegantly designed headlamps with LED daytime running lights, ice cube LED fog lamps and Kia’s hallmark ‘tiger-nose’ grille.
The All-New Sportage boasts a sleek interior that beautifully mixes innovation, comfort and world-class design infused with premium materials. The refined driver-oriented cockpit promises optimal control by maximising clever functionality. The result is an interior that majors on refinement and modern sophistication with greater soundproofing measures adopted to reduce significantly the intrusion of exterior noise.
A range of advanced on-board technologies improve the ownership experience. This includes a supervision cluster with a large 4.2-inch TFT-LCD screen and driver and passenger power seats.
Exemplary performance comes in the form of the All-New Sportage’s Nu 2.0-liter MPI engine, producing 155 ps and 192 Nm torque with Dual Continuously Variable Valve Timing (DCVVT) and mated to a six-speed automatic transmission.
The front suspension is fitted with Macpherson Struts to enhance steering response and provide a comfortable ride feel. The rear suspension is fitted with a Multi-Link suspension that boosts ride comfort and driving stability.
Its top-of-the-line essential safety features provide a comfortable environment for occupants while emphasising optimal convenience. These safety features include six airbags, anti-lock brake system (ABS), electronic stability control (ESC), dynamic brake control (DBC) and hill-start assist control (HAC), all encompassed in an Advanced High Strength Steel (AHSS) body structure. This resulted in a maximum safety rating score of five-stars in the Euro NCAP crash performance tests.
The All-New Sportage was also a proud winner at the 2016 ‘Red Dot Awards’ for Product Design and Insurance Institute for Highway Safety’s top award for Top Safety Pick+ in 2016.
Available in Mercury Blue, Fiery Red, Snow White Pearl and Mineral Silver, the All-New Sportage comes with five years warranty with unlimited mileage. Terms and conditions apply.
In conjunction with the country’s independence day celebration, Naza Kia Malaysia has prepared special Merdeka deals on KIA models.
Satisfied customers can drive home in a KIA Cerato KX from only RM81K (for Kuching). Rebates of up to RM14,888 for other KIA models ranging from the Sportage, Sorento, Rio Sedan, Rio 5-door, Cerato, Cerato Koup and Optima K5 are also ripe for the taking. Excluded from the campaign are the recently launched All-New Sportage and All-New Sorento.
This is a limited time offer to coincide with the month of Merdeka so customers should make haste in grabbing these deals and enjoy all the benefits that come with being a KIA owner including first-hand experience of KIA’s service centres which were recognised by the JD Power 2016 Malaysia Customer Service Index (CSI) Study for their reliability and quality.
For Public Relations and Media related enquiries, kindly contact +603-2617 7888, ext. 458 or email us at nazapr@naza.com.my